Put these in your own words and change the quote. No two agent’s letters will have the same content. Start with one letter. Keep it short. Add a favorite quote (there are plenty of quotes on our Facebook page.) Add one clear call to action per letter explaining exactly what it is you are asking them to do and exactly how to refer their friends to you. Set a goal of two referrals per customer. One of the best ways to get referrals is to give them. How can I help your business grow?