“10 Step Expired Listing System”
“To preview PDF properly be sure your web browser allows Google Docs. Use the Google scroll bar. Open top right arrow to print.”
1 Expired Listing System
“10 Step Organic Marketing System” – Print
“10 Step Organic Marketing System”
“To preview PDF properly be sure your web browser allows Google Docs. Use the Google scroll bar. Open top right arrow to print.”
5 – How To Farm A Neighborhood
How To Farm A Neighborhood
Take note of the value items that Dave Jenks suggests handing out to his neighborhood farm. Play the video several times and think about what you could do to “meet the people”. Do you want to offer market stats, current price and market evaluations, or open house invitations?
Top Pro Coaching Tip
Consider you are a homeowner and you receive zero mailings for 3 months from local Realtors®. One day you receive two different postcards form 2 different agents announcing that a home in your neighborhood just sold. Agent One gives you the price and Agent Two does not, but it does not really matter because:
Two months ago you received 8 mailings in 8 weeks from local Agent # Three. Today, you receive a quarterly update from Agent Three with a list of area homes sold with prices and a 9th item of value with a call to action. Here is a review.
A. Agent # One – Sent you one Just Listed Postcard
B. Agent Two – JL/JS Postcards every once in a while.
C. Agent Three – 8 Postcards in 8 weeks offering value to both sellers and buyers and quarterly updates, calls, handwritten notes, flyers/letters, stats and a door knock.
Questions and Answers
Next, please answer these questions as a seller would.
Q. Who’s your agent?
A. A, B, or C
Q. Which agent would you consider you have a relationship with?
A. A, B, or C
Q. Which agent would you list your home with?
A. A, B, or C
Farm Neighborhood Door Knocking or Calling Script
101 Point Farming Script
How To Farm A Neighborhood | n3, n5
10 – WordPress Quick Press Bookmarklet
Find an article you feel would benefit your clients? No need to reinvent the wheel. Post
the article right on your website using the Press This Bookmarklet right in your WordPress
Website Dashboard. It’s so Easy.
Real Estate Actionar® Coaching Assignment
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Drag your Press This bookmarklet to your browser.
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Post a real estate article that you find interesting.
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Share the article on Twitter (Search for twitter bookmarklet)
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Drag a Twitter Bookmarklet to your browser.
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Share on social media driving traffic back to YOUR site. Please remember to create and select a category on your site .
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Add at least three lines about why you think this would be helpful under the article, like I am doing
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Add a few geographical tags so that your clients can find you.
Now, you are not only learning, you are teaching and sharing ideas with your center of influence!
Top Pro Training Tip
Get automated. Think of Twitter as a carrier pigeon. Use Twitter to post your shared article on Facebook, Linked in etc.
It is best to connect your apps to Twitter rather than posting directly from your website.
Your re-posted article will automatically show up in search results and on Facebook and LinkedIn.
Great Job!
Be sure to put a check mark on your best real estate business plan when you complete a step. Close those boxes!
WordPress Quick Press Bookmarklet | o10, t9
9 – WordPress Website Create New Post
Here are a few quick tips to get you started on your new postings in WordPress in no time.
After viewing the videos, please read a few SEO tips that have worked for us…
Actionar® Coaching Assignment
Create your first WordPress Post. Use keywords so that your clients can find the post.
Are you posting about a neighborhood? Add keywords like this:
Woodward Oaks Homes or Grover City Condos etc.
Be sure to save every photo you take with your real estate keywords
so that pic123 becomes Woodward_Oaks_Homes-Yard, etc.
Always check to be sure your title matches the URL if you change the title.
Top Pro Training Tip
Prior to posting, do the same for all of your posts, photos and videos. You don’t want to name them all the same name.
(If you post 100 videos, posts, or photos with the same name, only one of the videos might show up as a matching search!)
Upload your images to your WordPress Media Library – add new – to easily insert them into a post later.
Think about what the post, photo or video is really about. Are people searching for 123 main street or are they searching for homes under $200,000 in your town? Use the free Google keyword tool to find what your customers are searching for.
WordPress Website Create New Post | o1, t9
How To Plan & Grow 50 More Sales
How to plan and grow your real estate business.
Take a look at Top Producer Leslie M’s actual achieved business plan posted below this Steve Jobs business planning video. Next, listen to Steve Job’s very short but sage advice on building a successful business with the people you choose.
The actual achieved business plan of top producer Leslie McDonnell.
Thanks for sharing Leslie!!
Actionar® Coaching Assignment
Set a goal of 50 sales. Get your systems in place with the help of an assistant. Find good people and write down or have your admin do a screencast of every system you assign them to put in place. Start your own training library.
What exactly is your expired system, buyer system, or follow up system?
Top Pro Training & Coaching Tip
The most common mistake we make is jumping from one system to the next without finishing a system. Choose one area to work on this week.
Check off your system on your real estate business plan. Finish your systems!
Want to get to the top without waiting 20 years?
Are you being told to knock on doors, call your sphere, and hold open houses? Is that working? If you truly have a passion for real estate and are willing to do what is needed at least one hour a week, take a moment to find out how to really become a top producer, quickly.
We cannot and do not accept all candidates as we have protected areas and resources. Please ask if you are the first in your zip code when you register for your free one on one strategy to become a top producer call.
How To Plan & Grow 50 More Sales | b1, n3
Create a Buyer Presentation
CREATE A PRESENTATION FOR BUYERS
Create value and help people achieve their goals by putting a together a Buyer Presentation.
Add items of value. You can start with folders, a notebook, or a video.
(Use Jing, Screencast, Animoto, PowerPoint, or other screen sharing providers.)
What if you were moving? What would you want to know? Put it in the folder or create a video.
Play it when they “CITO” or come in to your office.
Actionar Coaching Assignment:
Think of all the things that can go wrong in a sale or ask a few old timers.
Add a list to your buyer package.
Common Home Buyer Problems
Mold vs. Toxic Mold
Leaky Roof Damage
Crumbling Foundations
Termites and Infestations
Broken Water Pipes
Help home buyers understand these issues. Put the list in your folder.
What would you add to this list? Have you had a closing fall through
from a common home buyer problem?
We’d like to hear about it. Enter it below.
Create a Buyer Presentation | u6
